This is another incarnation of the classic systems using cartridges based on General Instruments chips.
The Sanwa 9015 has a stylish silver front plate. Ten small buttons, horizontaly arranged, are used to select the different games offered by the inserted cartridge. The playing options are activated by the several switches. Then a big & funky start button can be pressed to start the game. The two joystick connectors (DIN plugs) are placed at the front of the case, wich is quite convenient... Game instructions and options are always written on the label of the cartridges.
Drew Haywood reports :
This unit was also marketed in Australia under the brand name "Sheen", who also produced dedicated "pong" machines in the late 70's/early 80's. Here it retailed for $A56.76 in about 1981. (the box still has it's KMart price tag.) Here it was sold with 2 cartridges included (with 14 games in total) and I also have a third cart from a third party software company.